Press Releases as Marketing Tools

Press releases were originally designed as a communication tool between company PR staff or public relations firms and the media. But now that online news sites such as Yahoo News and Google News contain such an abundance of press release content and RSS makes it easy to syndicate news, press releases can be effectively used as a direct to consumer...

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Put Your Press Release on the Web

May 1, 2006 6 min read Opinions expressed by Entrepreneur contributors are their own. Got news? News releases have forever been recognized as an effective way for a business to get the word out about business developments, product offerings and events. A well-timed and effectively distributed release has the ability to reach an entire business’s audience on a local, regional,...

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Why developing your talent is more effective than stealing it

Another year almost in the books and in tech, we’re all still living on the edge of greatness or self destruction. Most successful people in this space love living on that edge. Why developing your talent is more effective than stealing it Published on September 8, 2016 September 8, 2016 • 66 Likes • 11 Comments 66 11 0 Another year almost in the books...

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How to Write a Press Release in 2020 (+7 Press Release Format Examples)

It’s no secret that we are more surrounded by news than ever before and that public relations[1] materials are more important than ever. It’s nearly impossible to check your email or scroll through your Facebook feed without being bombarded by the latest articles, covering everything from politics to lifestyle to Elon Musk’s latest innovation[2]. And while folks have long claimed...

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